Hey Language Nerd, I’ve been seeing a commercial lately for a toenail-fungus remover called, in all seriousness, “Jublia.” WTF? “Jublia”?? How do medicines get these ridiculous names? JRN *** Dear JRN, I’m guessing they went with “Jublia” in hopes that their customers would make the cognitive leap to “jubilant” and “jubilee.” Because nothing brings out […]
Archives
- June 2017
- February 2017
- December 2016
- October 2016
- August 2016
- July 2016
- June 2016
- May 2016
- April 2016
- March 2016
- February 2016
- January 2016
- December 2015
- November 2015
- October 2015
- September 2015
- August 2015
- July 2015
- June 2015
- May 2015
- April 2015
- March 2015
- February 2015
- January 2015
- December 2014
- November 2014
- October 2014
- September 2014
- August 2014
- July 2014
- June 2014
- May 2014
- April 2014
- March 2014
- February 2014
- January 2014
- December 2013
- November 2013
- October 2013
- September 2013
- August 2013
- July 2013
- June 2013
- May 2013
- April 2013
- March 2013
- February 2013
- January 2013
- December 2012
- November 2012